Advertising Account Manager
Disney ABC Television Group
Seattle, WAThis was removed by the employer on 8/14/2017 9:53:00 PM PST
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Full Time Job
The Advertising Account Manager (AAM) is responsible for all digital post-sales advertising campaign coordination including ad trafficking, reporting, and technical support for the ABC Owned Television Stations (ABC OTV). ABC OTV is comprised of eight TV Stations, totaling eight websites, 16 apps, and numerous long form streaming video access points. The position supports both the National TV Sales account executives and the local stations' sales teams.
Responsibilities
This position will coordinate efforts with various groups within the organization such as Sales, Inventory Management, and Technical Ad Support. The role will also involve communication with outside teams such as agencies and 3rd party vendors. Responsibilities include, but are not limited to, setting up display and video assets in FreeWheel, monitoring campaign performance, communicating campaign launch and status, collecting creative assets, QAing assets prior to launch, troubleshooting issues with 1st and 3rd party delivery, and analyzing and distributing campaign performance reports. This position may also be responsible for project management of custom production campaigns and new ad products as determined by the business unit
Basic Qualifications
Experience in digital ad operations, digital account management or technical support
• Experience with ad trafficking in a web-based digital ad system
• Familiarity with JavaScript, HTML and troubleshooting online technical ad-related issues
• Extremely well-organized and detail-oriented
• High degree of initiative and proven ability to execute, both individually and as a team
• Excellent writing and verbal communication skills with the ability to work with both technical teams and business strategy teams. At ease and credible with senior sales and agency executives.
• Demonstrated ability to work under tight deadlines, communicating timelines and urgency effectively with stakeholders.
• Proven ability to gather and filter complex data, providing insight related to analytics and revenue recognition
• Proficient in Microsoft Office
• Self-motivated
Preferred Qualifications
• Experience with 3rd party reporting dashboards
• Experience using the FreeWheel ad serving platform
• Familiarity with database applications
• Advanced knowledge of Microsoft Excel
Required Education
Bachelor's degree or equivalent experience
Company Overview
The ABC Owned Television Stations, a division of the Disney-ABC Television Group, includes WABC-TV New York, KABC-TV Los Angeles, WLS-TV Chicago, WPVI-TV Philadelphia, KGO-TV San Francisco, KTRK-TV Houston, WTVD Raleigh-Durham and KFSN-TV Fresno. The eight owned stations reach over 23% of all U.S. television households. All are strong performers in their local markets, with most ranking #1 sign-on to sign-off in key A.C. Nielsen ratings for adults 18-49 and 25-54. ABC Owned TV Stations have a strong portfolio of digital opportunities that allow marketers to reach our audience where they live, on every platform and on every device. Our stations have long held preeminent positions as trusted broadcast leaders, and that loyal audience affinity extends directly to our digital properties.ABC National Television Sales (NTVS) is the advertising sales representative for the eight ABC owned stations. In addition ABC Regional Sports and Entertainment Sales, a unit of NTVS, represents internal and external digital out –of-home properties
Additional Information:
This position is with ABC National Television Sales
Equal Opportunity Employer: M/F/H/V