Branded Content Editor, Womens Health
Rodale
New York, NYThis was removed by the employer on 10/31/2017 10:05:00 AM PST
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Full Time Job
Women’s Health seeks a senior-level content creator to join the digital team. This person will be responsible for brainstorming, pitching, and executing innovative sponsored and branded content programs, serving as a liaison between the editorial and digital advertising teams. The candidate should be able to thrive in a fast-paced environment, juggle various tasks at once, communicate effectively, and work well with people up and down the masthead. A passion for the Women’s Health brand and great enthusiasm to help improve lives and engage readers is a must.
Responsibilities
include:
• Conceive, plan and execute ambitious content programs that are highly engaging to readers while seamlessly weaving in advertiser messaging
• Act as a liaison between editorial and advertising
• Manage a network of top writers and editors
• Manage performance of active campaigns, communicating across teams to ensure fulfillment of all ad commitments
• Represent the Women’s Health brand on digital-sales calls and at industry events
• Juggle multiple projects at the same time with the ability to prioritize based on ROI
The ideal candidate possesses:
• 5 years of digital experience at senior editor or above level
• Experience producing award-winning branded content
• Ability to work independently
• Proven idea-generating machine
• Top-notch writing and editing skills
• Rolodex chock full of freelance writers and industry experts crossing all categories from health to fitness to style
• Experience presenting and participating in advertising calls
• Journalism/English degree or similar
• Media experience (radio, TV, podcast, webcast) is a plus
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