Business Development Manager, Digital Advertising
Olympusat
West Palm Beach, FLThis was removed by the employer on 12/14/2017 8:45:00 PM PST
Not to worry we have many other jobs on the site;
Browse all jobs
Browse the Advertising Category
Browse the Marketing Category
Browse the MBAs Category
Search for Business Development Manager, Digital Advertising jobs in West Palm Beach-FL
Search all Business Development Manager, Digital Advertising postings
Full Time Job
We are looking for a Business Development Manager to develop, implement, track and optimize our digital video advertising business across all of our state-of-the-art on-line video (OVP) and over-the-top (OTT) video streaming technology platforms. This job can work remote.
PRIMARY DUTIES & RESPONSIBILITIES:
• Optimize the display of digital advertising in linear and on-demand video streaming platforms.
• Plan and lead integrated digital video advertising campaigns from concept to execution.
• Launch digital video campaigns on time and on budget.
• Understand the use of sophisticated algorithms to develop targeted ad campaigns that center messages to the most receptive audiences, with selected traits and interests.
• Work with product, business development and marketing teams, as well as vendors partners, to support programmatic advertising to automate the buying and placement of ads across on-line video (OVP) and over-the-top (OTT) video streaming technology platforms.
• Detailed understanding the competitive programmatic video advertising landscape and the interoperability across streaming video technology platforms.
• Identify and lead the development of joint business projects and/or beta opportunities with assigned customers and/or agencies.
• Utilize strong analytical skills to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Provides detailed feedback to Product and Technology teams on feature and functionality development needed to capture additional market share.
• Evaluate emerging technologies, programmatic ad trends and insights, and provide thought leadership and perspective for adoption where appropriate.
• Build and elevate relationships at the highest levels within the assigned customers and/or agencies - C-Suite, Senior Agency Influencers - to continuously uncover strategic opportunities and drive revenue.
• Act as the main point of contact for client/agency contacts responsible for programmatic media solutions and technology infrastructure licensing agreements.
• Effective account management and business relationships: establishing meetings with internal and external key stakeholders, seeking out new relationships/contacts, developing quarterly business reviews, organizing agency education initiatives and fulfilling ad hoc agency requests.
• Measurement and reporting on the performance of all digital advertising campaigns against goals (ROI and KPIs).
• Stay up-to-date with the latest trends and best practices in online marketing and measurement.
• Perform additional duties as assigned.
QUALIFICATIONS:
• Minimum of 5-10 years of experience in online media in the network, demand side digital advertising systems, exchange or other non-reserved space.
• Strong understanding of the current streaming video advertising market, platforms and strategies.
• Strong understanding of the competitive programmatic advertising landscape and ad placement interoperability across multiple streaming technology platforms.
• Working knowledge of video ad serving tools.
• Deep understanding of the digital media landscape and technology, video advertising trends, consumer behavior and inventive ways to reach a targeted audience.
• Extensive experience with digital advertising across display, video, mobile, large and small screens.
• Expertise in programmatic advertising.
• Strong experience working at or with advertising agencies.
• Proven collaborator with the ability to be an effective internal advocate of client needs/market demand, leading cross functional teams to achieve sales results.
• Proven ability to drive results, as well as create and sell-in innovative solutions to clients.
• Ability to create and manage strong internal and external relationships.
• Ability to think strategically, understanding marketer needs and creatively translating these needs into compelling concepts and programs.
• Proven ability to simplify and package complex product offerings for appropriate audiences.
• Ability to handle many initiatives simultaneously and prioritize according to meeting revenue goals.
• Strong analytical skills and data-driven thinking.
• Bachelor's Degree required, MBA a plus.
• A secondary language proficiency in Spanish is a plus.
Top reasons to work for us!
We offer competitive pay and a very generous benefits program, including: Medical, dental, vision, voluntary life & ADD, paid time off, 401(k) and more.
Staffing Agencies:
Unsolicited resumes from search firms will not be honored as valid. Consequently, we politely ask agencies not to solicit our business managers directly as well. Thank you in advance.
EOE/M/F/D/V